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Google HCU Recovery - Is Your Site Ready For HCU Recovery?

Whatever the case, whether HCU or any of the latest major updates to your core have affected you the process of repairing content is an integral step towards successful. Do a content audit and look over the GSC or GA4 data prior to starting the process of creating new content.

Recognizing the ways in which Google changes are affecting SEO strategy is revealing. Consider how mobile user-friendliness as well as safety, and different perspectives all play into value-oriented SEO rankings.

What is Google HCU?
Google HCU updates aim to change their ranking algorithm so that they can prioritize content that provides genuine value to users, in response to an increasing quantity of websites that have keyword-laden marketing copy that does not actually offer anything of use to users. This strategy attempts to combat sites that only focus on light copy that has no actual benefit or value for users.

The HCU update that Google released in August 2022 modified the algorithm that it uses to assess website quality, shifting from page-by-page evaluations to a domain-wide analysis. The result was that sites deemed unhelpful could experience ranking drops across the entire domain instead of just individual pages.

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HCU Update also placed additional importance on mobile usability, favoring ones specifically made to work effectively on smartphones and other mobile devices. In addition, it increased the number of websites which provide safe browsing experiences as a sign of the growing importance of the web as a platform for study as well as commerce, among other things that rely heavily on security of personal data for the users.

The September 20, 2023 Google HCU update expanded this concept by including Experience in their definition of E-E-A-T. This resulted in this made it more challenging for businesses to boost their ranking simply by adding blogs or articles even though it could have worked before the HCU change, it was wasn't considered to be a valid method anymore.

It is difficult to determine the possibility of being hit by HCU?
Google's series of Core Updates through 2023, and September's helpful Content Update did a lot of harm to a number of websites. several months later, a lot of sites who were affected have yet to recover fully from HCU.

Glenn Gabe found that only 22% of websites which he monitors had an increase in the amount of 20% or higher since HCU. While this could be positive, it also shows that recovery isn't going to be easy for those affected.

If you have a website that is affected by HCU The first step should be identifying all of the contributing factors as well as conducting a content audit to assess the impact of these factors.

After creating in-depth and helpful blog articles, you can move on to more sophisticated techniques like disavowing spammy backlinks, removing affiliate links, incorporating social proof (customer testimonials, or group photos), improving the user experience, and much more.

If you find that your SEO strategies aren't working to yield outcomes, it could be worthwhile seeking out outside help. Make sure you seek out an experienced expert with a experience that is backed up by evidence and data so as not to waste your time and money on methods that won't work with your website - finding an expert will allow you to avoid the most common mistakes that waste time as well as money.

What can you do to heal from HCU?
Following Google's HCU September 2023 update, a lot of websites have experienced dramatic decreases in traffic as well as rankings, yet some show promising indicators of regaining their status.

In the beginning, in order to begin getting back to normal after HCU, an extensive review of your content should be conducted. This involves reviewing each page of your site in order to identify any areas which may have been affected negatively by the HCU update. Then, you can make suggestions as to how best to address the issues you find.

Correcting duplicate content, removing low-quality backlinks, optimizing meta description and title tags as well as ensuring mobile-friendly sites have proper coding on the right track are just some of the various tasks necessary for a site to function efficiently.

Make sure your website provides quality and original information if you wish Google to accurately assess its authority and trustworthiness. This can also aid those who visit frequently.

It is important to note that the recovery process from HCU can take a few weeks or even months; thus it's essential to have the right plan to improve your site's performance.

Finding a seasoned SEO consultant to implement these strategies can also be extremely valuable. Look for someone with proven results, reliable data and track records; furthermore be willing to experiment with various techniques until you discover the best one that is suited to your specific website and industry.

Recovering from HCU
After much effort and delay Some websites are starting to rebound from Google's HCU update in September 2023. However, it's important to be aware that SEO is an ongoing game which requires dedication to delivering high-quality content that prioritizes users' experience.

Also, Google no longer considers the HCU as a signal for all sites; however, pages will be evaluated separately to determine if they offer useful content or otherwise. Therefore, even if your website has been negatively affected by the HCU methods of recovery like content marketing are still viable ways of recovering.

At its core, recovering the site from Google HCU means making sure that your website's content is compliant with the guidelines for E-E A-T framework. This will ensure your site offers something of value to users while simultaneously strengthening relationships between yourself and the audience you want to reach.

Recovering from HCU is a process that requires persistence and patience in your content creation efforts. Google continues to refine their algorithm, and it could delay the time it takes for websites to be able to fully recover. One way to make sure that it happens quickly is to consistently produce high-quality articles that comply with Google's guidelines and be flexible enough for future updates - this way your site remains valuable to audiences and remains in line with Google's algorithm.