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How to rank on Google Map Pack? Google Map Pack
The Google Map pack is an enhanced search feature that presents results of searches in maps that include business listings, and is displayed over traditional organic blue-link results in Google. It's not easy to rank in it and its appearance depends on many factors. However, you can implement best practices to improve local SEO, and increase your chances of appearing on it for terms relevant to search.
Google considers a variety of factors when deciding the businesses to include on its map pack, such as reviews and claims on the listings, and how well-designed a business's website and Google Business Profile are, among other things.
Being featured in the Map pack can increase phone calls, foot traffic and overall growth for your business, but it can also give your business the opportunity to establish its image while also giving its competitors an edge who don't rank.
Be aware that the Map Pack is distinct from traditional SEO and uses its own algorithm and optimizing strategies. To be more prominent within it, improve all areas of your Google Business Profile (GBP) and seek out positive reviews from customers actively and create local landing pages using DataPins.
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Start optimizing your GBP (Google Business Profile) today to increase your chances of getting ranked on the Map pack! Your goal should be to optimize its location details as well as high-quality images and written descriptions that outline products or services accurately and in depth. Also ensure all NAP (name address, address, and number) information remains the same across platforms (this is applicable to your website and the social channels).
Backlinks can also play an integral part in how a company ranks on Google Maps packs as they play an essential role in generating results in the long-run. They can be created by focusing on local keywords using the creation of content that focuses on local SEO keywords and gathering links from related industry websites. Although this method may require more time and resources in the beginning, it typically yields the most long-lasting outcomes.
Good quality websites as well as Google Business Profile design also have a significant impact on how businesses perform in the Map pack, so using Hike SEO software to keep track of progress and make necessary changes. Being included in relevant Map packs for relevant search terms will increase popularity, visibility, and profitability for a small-medium sized business and ultimately lead to a greater longevity of operations and greater revenues for itself.